Target is launching Target Circle 360 on April 7th (same time that Target Circle Week starts). This is a competitor to Amazon Prime & Walmart+ and will normally cost $99 per year but if you sign up by May 18, 2024 it will be $49 for the first year (Target Circle cardholders will get the $49 pricing ongoing). It will provide the following benefits:

  • Unlimited same day delivery on orders of 35+ (works on anything from the Shipt marketplace as well)
  • Free 2-day shipping on hundreds of thousands of items
  • Extra 30 days to return items
  • Can ship to your door or somebody else’s

Can’t see this being a huge success without other features added. Walmart+ is free for American Express Platinum cardholders so will be interesting to see if Target partners with another card issuer or not.

William Charles

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