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Tag: Sōmrus

  • Try These Delicious Autumn Cream Drinks

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    Want something delicious with an “oomph” – these yummy creamy concoctions will make your mouth happy!

    Fall is a time of coziness, cuffing and nights in front of the fire. Want better way to accent it with a nice tasty cocktail? Try these delicious autumn cream drinks and enjoy the pre-holiday season. Bailey’s was the commercial first cream liquor and made available to the public in 1971. But Irish monks have blended whiskey with fresh dairy cream since the 14th century.  These new and classic connections will bring a smile on crisp nights.

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    Important note, using cream instead of milk in alcoholic cocktails can significantly enhance the drink’s texture, flavor, and overall experience. Cream provides a richer and smoother texture compared to milk. The higher fat content in cream (typically around 36% or more) creates a luxurious mouthfeel that can elevate the drinking experience.

    White Russian

    The White Russian’s development took about 30 years. The first mention of the drink is in a newspaper was in 1965 in the Oakland Tribune. The 1961 edition of the Diner’s Club Drink Book included a recipe for a Black Russian, with a note suggesting adding cream to make a White Russian. The White Russian’s popularity increased after the 1998 movie The Big Lebowski, where the main character, Jeffrey “The Dude” Lebowski, drinks it throughout the film.

    Ingredients

    • 2 ounces vodka
    • 1 ounce Kahlúa
    • 1 ounce heavy cream

    Create

    1. Add the vodka and Kahlúa to a rocks glass filled with ice
    2. Top with the heavy cream and stir
    White Russian cocktail

    Churro Cocktails

    A churro is a fried dough pastry originated in Spain and Portugal. They are a fast-growing dessert and breakfast item on menus, and are a popular treat at theme parks and sporting events in Europe and North and South America.  Somrus, who makes cream liquors, made a cocktail from the flavor.

    Ingredients

    • 1 1/2 parts Somrus Coffee
    • 1/2 part cinnamon whiskey

    Create

    1. In an ice-filled shaker, add ingredients and shake
    2. Strain and pour

    Brandy Alexander

    This is was a classic “go to drink” for X. It was rumored to have been created at the Paris Ritz in 1922. Or it could have been made in 1915 by celebrate pitcher Grover Cleveland Alexander during a World Series. It was considered a posh way to end the evening, especially after other cocktails.It’s creamy and boozy or a delicious replacement for dessert for those who like to drink their sweets. In the 2000s, it has moved to the back of the line, but is still a great way to cap off a night drinking.

    • 1 1/2 ounces cognac
    • 1 ounce dark creme de cacao
    • 1 ounce cream
    • Grated nutmeg for garnish

    Create

    1. Add cognac, dark creme de cacao and cream into a shaker with ice and shake until well-chilled
    2. Strain into a chilled cocktail glass or a coupe glass
    3. Garnish with freshly grated nutmeg

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    Mango Fizz

    For those who are holding on to every last bit of summer, this mango cocktail can add a a little sunshine. The fruit is considered the world’s most popular fruit with over 20 million tons consumed each year. Mangoes are a symbol of friendship and love, which can add to special evening.

    Ingredients

    • 2 parts Somrus Mango
    • 1 part citrus vodka
    • ½ part simple syrup
    • Club soda

    Create

    1. Combine Mango liqueur, vodka and simple syrup in an ice-filled shaker
    2. Shake vigorously
    3. Strain into ice-filled glass
    4. Top with club soda

     

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    Anthony Washington

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  • House of Sōmrus Launches ‘Small Brand. Big Heart.™’ Campaign to Benefit CORE

    House of Sōmrus Launches ‘Small Brand. Big Heart.™’ Campaign to Benefit CORE

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    Press Release



    updated: Apr 16, 2020

    ​​​​​​​​​In response to COVID-19, Sōmrus – a line of India-inspired cream liqueurs, including Chai and Mango – launched “Small Brand. Big Heart.™” with an initial donation, aiming to raise $125,000+ for Children of Restaurant Employees (CORE), a nonprofit that assists the families of service industry members navigating life-altering circumstances. In its first five days, the campaign raised $5,300. All donations are tax-deductible and go directly to Children of Restaurant Employees (CORE). Sōmrus’ 10% matching program will kick in once the fund reaches $25,000 and remain in force until it reaches $125,000.  

    Pankaj K. (“PK”) Garg, CEO and founder of Sōmrus, says, “As a young company, we are truly grateful to the bar and restaurant industry professionals who have supported and guided us on our journey and we are determined to help this hard-working and special community get through this difficult time. We invite other small businesses with big hearts to join us in this effort to help the restaurant community.”

    Executive Director of CORE Sheila G. Bennett adds, “We at CORE continue to stand by the food & beverage service employee with children every day when they face a health crisis or natural disaster. Additionally, and in response to the COVID-19 pandemic, CORE is working to ensure that food & beverage service employees who have children are supported if they or a member of their family are diagnosed with COVID-19. We are grateful for our partners, like Sōmrus Liqueurs, who provide financial support. Please join us in letting the food and beverage service industry know how much we appreciate all they have given to us by supporting them.”

    To donate, visit https://www.gofundme.com/f/small-brand-with-a-big-heart.

    Please email bighearts@somrus.com for more information.

    About CORE: CHILDREN OF RESTAURANT EMPLOYEES

    CORE is a 501c3 charitable organization founded in 2004 that supports restaurant employees with children who need help navigating life-altering circumstances. This includes medical conditions, injury or accident, death of an immediate family member or the loss of home or business due to natural disaster. Through the support of the CORE™ Board, leadership team, and ambassadors nationwide, CORE has assisted more than 650 families across 43 states and has raised upwards of $6 million to date. To connect with CORE and stay up to date on happenings, follow them on Facebook, Instagram or Twitter. Visit www.coregives.org for more information on CORE.

    About The House of Sōmrus

    The House of Sōmrus (d/b/a SomPriya Fine Spirits, LLC) is an American-owned company based in Burr Ridge, Illinois. Established in 2014, the company created the world’s first line of India-inspired liqueurs called Sōmrus, which means “Nectar of the Gods” in Sanskrit. The owners, being of Indian heritage, have a strong desire to share the best tastes, flavors, and aromas of the Indian subcontinent with consumers around the globe. This has so far resulted in Sōmrus Chai and Sōmrus Mango, the fastest-growing India-inspired line of liqueurs in the world as well as the world’s most awarded cream liqueurs. Sōmrus is produced with all-natural flavors, contains no preservatives, and is gluten-free. For more information, visit somrus.com​, @enjoysomrus on Twitter and Instagram, EnjoySomrus on Facebook, or on our YouTube channel.​

    Taste More Out of LifeTM Responsibly

    Produced in the USA by SomPriya Fine Spirits, LLC, Pewaukee, Wisconsin

    Media samples, hi-res images, and interviews available upon request.

    Sales Contacts:

    U.S.: Dave Lang, VP of U.S. Sales, dave.lang@somrus.com, Tel. 630-667-7585

    Global: Guy May, Director, Global Business, guy@somrus.com, Tel. 312-953-6872

    Media Contact:
    Christine Deussen
    ​Deussen Global Communications, Inc.
    cdeussen@deussenglobal.com
    m. 917-545 -1459

    Source: House of Sōmrus

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