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Tag: personetics

AI-driven personalization ‘no longer optional’

December 18, 2025December 18, 2025 · Banking

AI-driven personalized banking services are becoming table stakes for customer growth and retention.  “We’re seeing strong demand from banks and credit unions for deeper personalization, and it goes beyond only retaining clients,” Udi Ziv, chief executive…

Read more AI-driven personalization ‘no longer optional’
How AI and ‘behavioral banking’ boosts FI revenue

How AI and ‘behavioral banking’ boosts FI revenue

October 14, 2024October 14, 2024 · Banking

Financial institutions can couple AI with “behavioral banking” to grow revenue, industry experts say.  Behavioral banking is a strategy that banks are exploring to analyze consumer data as…

Read more How AI and ‘behavioral banking’ boosts FI revenue
Real-time data drives consumer decisions post rate cut

Real-time data drives consumer decisions post rate cut

September 24, 2024September 24, 2024 · Banking

Financial institutions are looking to real-time, data-driven insights to suggest actions clients can take to benefit from last week’s interest rate cut by the Federal Reserve.   Banks have…

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Central Bank builds 60 insight tools | Bank Automation News

Central Bank builds 60 insight tools | Bank Automation News

April 1, 2024April 1, 2024 · Banking

Jefferson City, Mo.-based Central Bank is looking to data analytics and AI to provide customers with insights about their financial health and increase overall engagement.  “We have 7…

Read more Central Bank builds 60 insight tools | Bank Automation News
BNY appoints Gerdeman as global head of data and analytics | Bank Automation News

BNY appoints Gerdeman as global head of data and analytics | Bank Automation News

February 26, 2024February 26, 2024 · Banking

BNY Mellon has appointed Julie Gerdeman as its global head of data and analytics.  Gerdeman will be responsible for managing software and data for nearly $47 trillion of…

Read more BNY appoints Gerdeman as global head of data and analytics | Bank Automation News
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