Every year, I spend most of my December and January in Europe, basking in the trends firsthand thanks to the incredible people-watching. Whether it’s on-the-go Spanish women in Madrid or…
Read more I Just Got Back from Europe—French and Spanish Women Both Wore This One TrendThere’s no better way to ring in the New Year than sitting in a café in Paris and people-watching. Last week, I spent the start of 2024 in various…
Read more I Just Came Back From Paris, and Yep, These 2024 Trends Are Already in ActionIf there’s one thing I learned about my time in Paris over the holiday season, it’s that French people don’t wear all black nearly as much as New Yorkers. After…
Read more Fashion People in Paris Are Throwing Out This Antiquated Style Rule in 2024I can’t help it—every time I’m looking for fresh ways to wear even the most basic of fashion pieces, I turn to my favorite French style muses for inspiration.…
Read more How French Women Are Wearing Their Favorite Black Leather Jackets Right NowLike the rest of us, French women rely on basics to help elevate their looks and give them timeless appeal, so naturally, jeans are a recurring theme when styling…
Read more Here's How French Women Are Styling Their Loafers Right NowThere’s just something about European style that we Americans can’t get enough of. Even when they’re wearing something casual and low-key, the fashion people of Paris, London, Milan, Stockholm,…
Read more The 8 Specific Basics Cool Europeans Are Wearing With Jeans Right NowWe talk a lot here at Who What Wear about the classic aesthetic of French women, which is undoubtedly part of what makes their style so appealing to people around…
Read more The 6 Pairs of Jeans Every French Woman OwnsI spent the last year living in Paris, and every time I’m back in the U.S., I’m always asked about French beauty secrets. The term “French beauty” gets…
Read more I Live in Paris: 20 Beauty Essentials I Know French Women Can't Live WithoutNo matter your personal style preference, fashion lovers of any persuasion can probably all agree on one thing: French people are undeniably chic. So, it’s probably no surprise that our…
Read more This French Family Wears Zara in Ways That Floor Me—Here's What They're Buying.If there’s one thing that I can’t say no to, it’s a simple Lady Jacket. Popularized in the ’60s by oversize gold buttons, bouclé and tweed detailing, and…
Read more Cool Parisians and Their Grandmothers Swear By This Timeless Jacket StyleIt’s no secret that French style is often top of mind for editors and fashion lovers in general. Parisian women are revered for their chic, classic style that…
Read more If a French Woman Shopped the Limited-Time Nordstrom Sale, She'd Buy These ItemsIf you read my stories regularly, you’ll know I’m a French girl at heart—especially when it comes to my style choices. I also happen to be a very loyal J.Crew…
Read more I’m a Loyal J.Crew Shopper—31 Rich-Looking Sale Finds That Ooze French VibesThe word “effortless” comes to mind when describing Parisian style because French women often wear pieces that are chic and easy in nature. You know, very je ne sais…
Read more Women on the Streets of Paris Wear These Winter Basics to Look ChicThe Nordstrom fall sale is legit. There are so many fantastic items on discount before Black Friday technically kicks off. And yes, many of the finds in question easily fall into…
Read more If a French Woman Shopped the New Nordstrom Sale, She’d Love These 38 Chic ItemsIf you had asked me a couple of years ago if I would have considered wearing a baseball cap on the regular—or at all for that matter—you would…
Read more The French-Girl Way to Incorporate a Baseball Cap Into Your Fall WardrobeWhen it comes to looking for classic outfit inspiration, I can’t help but beeline over to the Insta profiles of my favorite French or Paris-based muses. As cliché…
Read more The Classic Sneaker Style French Women Wear on Heavy RotationAm I obsessed with French-girl style? Yes. Do I get an instant mood boost when I find a good deal? Also yes. So when I read that H&M…
Read more If You Love French-Girl Style, I Bet You’d Love These Chic H&M Fall Sale FindsIt’s no big secret that French women have a reputation for dressing well. Whether it’s because they’re surrounded by the very best of what fashion has to offer or…
Read more 23 Amazon Finds That French Women In Their 20s, 40s, and 60s Would BuyWe, the editors at Who What Wear, routinely turn to the Parisian set when we’re looking for simple and chic outfit ideas. That je ne sais quoi approach to…
Read more 6 Chic Outfit Ideas Borrowed Straight From the Streets of ParisEveryone in my friend group, including myself, gravitates toward Parisian style. You know, that “je ne sais quoi” approach to fashion that’s effortless and no-fuss. While French people…
Read more All of My Friends Love Parisian Style—I Told Them to Try These Nordstrom Items
