Microsoft’s long-running introductory offer for its Xbox Game Pass subscription platform, which let users try the service out for $1 for the first month before moving onto more expensive payments, has finally come to a close.
As The Verge report, the deal—which applied to both Xbox Game Pass Ultimate and the PC Game Pass—has recently been pulled, with a Microsoft spokesperson saying “We have stopped our previous introductory offer for Xbox Game Pass Ultimate and PC Game Pass and are evaluating different marketing promotions for new members in the future”.
What those “different marketing promotions” could be is anyone’s guess, though given the whole point of the $1 deal was get new users on the hook, a natural successor could easily be the Xbox Game Pass Friends and Family scheme, which while still unavailable in the US has been tested in a number of international markets since late 2022.
Anyone signed up for Game Pass will see months from existing subscriptions converted into partial months on the sharing plan. If you’re currently signed up for Xbox Game Pass Ultimate, every remaining month will turn into 18 days of Game Pass Friends and Family. Those signed up for the piecemeal tiers will see their subscriptions convert into 12 days of Game Pass Friends and Family.
There are some limitations, however. If you’re the account holder, you can only have four additional people on an account at any given time, and can only share with eight unique accounts over the course of a calendar year. And it’s region-locked: The primary account holder can only add members who live in the same country or region.
While that’s not a 1:1 replacement for the $1 offer, which was just a good deal for anyone, it does mean folks recommending Xbox Game Pass to friends or family would have a pretty easy way to get them onboard via their own account.
It sucks to see the $1 deal go away, since I’m sure many/most of you took advantage of it, but if you weren’t ready for the time Xbox decided to start doing stuff like this, you have not been paying enough attention to TV and sports over the last five years.
Luke Plunkett
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