With summer well underway, it’s the perfect time to dive into the season’s defining fashion items. Each season, we can expect to see several popular items on our favorite fashion people and celebrities, and summer 2023 is really delivering here. Today, I’m highlighting the 10 viral summer dresses breaking all kinds of social media feeds, causing quite a stir in the comments, and, unsurprisingly, quickly selling out of stock.

Together, the season’s popular dresses point to the direction fashion is headed, which, in this case, is toward sophisticated, classic, and quiet-luxury style. Whether it’s Kylie Jenner in a decidedly refined halter-neck number from Alaïa or Sofia Richie wearing a simple T-shirt dress from The Row, the viral dresses of the summer are chic, elevated, and timeless. Keep reading to see and shop the top 10 frocks of the moment while you still can.

Anna LaPlaca

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