YouTube Music has unveiled an experimental feature that lets users create personalized playlist art using artificial intelligence.

The experimental tool debuted on Tuesday (October 24) for English-language US users on YouTube Music, with plans for expansion into additional regions and languages.

“The guided experience allows users to effortlessly explore from a range of visual themes and options to create one-of-a-kind cover art that expresses the uniqueness of your personal playlists. Struggling to find the perfect artwork for your 90’s R&B-inspired morning commute playlist? Don’t worry, we got you,” YouTube Music said.

To use the feature, users will have to click on the current default image of a playlist. They can then select from a variety of themes such as colors, cycles, travel, moods, nature, animals, landscapes, food and drinks, fantasy, workout and humor. Once a theme is chosen, a selection of prompts is presented. For example, selecting the animal theme offers options like a pug “in the style of a Pop Art painting” or “a Medieval Gothic painting.”

“The guided experience allows users to effortlessly explore from a range of visual themes and options to create one-of-a-kind cover art that expresses the uniqueness of your personal playlists.”

YouTube Music

Upon making a selection, users can click the “Create” button, which leads them to a series of AI-generated images to choose from. Once a preferred image is chosen, clicking “Save” finalizes the customized playlist art.

In addition to the customized AI-generated playlist art, YouTube Music has disclosed plans to introduce a new feature on the Home tab in the coming months, which aims to streamline the process of quickly rediscovering favorite songs and artists. 

Upon opening the YouTube Music app, users will find their recent favorites prominently displayed at the top of the Home tab, offering swift access to their current favorites.

This development brings YouTube Music’s functionality closer in line with Spotify, which already offers personalized playlists for each user, such as “recently played” lists and “your top mixes.”

Spotify also continues to roll out personalized playlists and other features for users including an ever-changing “Daylist” playlist that adapts to users’ moods, and “Jam”, a real-time collaborative playlist that up to 32 users can control.

To keep up with Spotify’s updates, YouTube Music has also rolled out a host of new features including AI tools for content creators, and “Samples”, aimed at enhancing music discovery with a TikTok-style short-form video feed.

In its latest announcement, YouTube Music revealed that “more than 2 billion people” visit YouTube each month “to listen to their favorite music.”

YouTube Music says it has been redesigning parts of its app to help users find and play their favorite music. The app is also launching a new radio experience that lets users create their own radio station.

“After picking which artists to draw inspiration from you can tune your radio to suit your mood, level of discovery or familiarity of the songs, desired mood, and even if you’re looking for popular records versus deep cuts. Control your radio experience with a few quick clicks,” YouTube Music said. 

Music Business Worldwide

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