Sydney Sweeney has recently stepped into the role of global brand ambassador for Kérastase, a luxury haircare brand. This milestone follows her previous collaboration with Frankies Bikinis and sees her showcasing her long, lustrous blonde locks in a photoshoot.
Sydney gets dressed in a chic Dion Lee cropped blazer and skirt ensemble. The actress, known for her performances in Euphoria and Anyone But You, brings her blonde Gen Z charm to the forefront in this new venture.
Sydney Sweeney – Kérastase – Ambassador Announcement
Sydney expresses her enthusiasm in a press release. She is thrilled to join the Kérastase family, highlighting the immense opportunity to partner with such a prestigious brand. She emphasizes her belief in the power of beauty to foster creativity and self-expression, resonating deeply with Kérastase’s chic and creative campaigns.
Sydney’s excitement about revealing their collaborative efforts is palpable, signifying a new chapter in her journey in the beauty and fashion realm.
Rosa Carriço, Global Brand President of Kérastase, also reflects on Sydney’s unique qualities that align with the brand’s ethos. She notes Sydney’s fearless approach to her hair, beauty, style, and the daring nature of the roles she embraces.
Carriço admires Sydney’s ability to engage with her audience with passion and humor, embodying the qualities of a Kérastase woman who is daring and embraces her journey with confidence.
Joanna Elizabeth
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