In the world of high-end hair care, Dyson has taken a glamorous step by naming Blackpink’s Jisoo as their latest ambassador. Known for her trendsetting style and international influence, Jisoo brings her star power to one of the leading technology companies in beauty appliances.
The recent photoshoot revealed Jisoo effortlessly showcasing the transformative capabilities of the Dyson Airwrap™ multi-styler in Ceramic Pop. The South Korean singer and actress, already a prominent face for clothing brands like Dior and Alo Yoga, now lends her face to Dyson’s product line, designed to craft an array of styles without compromising hair health.
Jisoo – Dyson Hair Care – Ambassador Announcement
In one shot, Jisoo exudes elegance in a pristine white dress, her long hair flowing in soft waves created by the Airwrap™. The other depicts a sharp contrast with a sleek, straight hairstyle paired with a classic black dress, emphasizing the refined edge of the Dyson Airstrait.
Dyson’s commitment to maintaining hair health aligns with Jisoo’s personal advocacy for natural beauty standards. As Kathleen Pierce, Dyson Beauty President, shares, “JISOO is an aspirational, modern, and timeless beauty who plays an important role in celebrating natural beauty and elevating hair health.”
Beyond her work with Dyson, Jisoo was also recently featured in Dior’s Forever Skin Glow campaign.
Joanna Elizabeth
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