Hilton Worldwide plans to launch in early 2025 a new North American prototype for its upper-midscale limited-service Hampton by Hilton brand, the hotel company announced Wednesday.

The new prototype features a layout that will allow for more guestrooms within the same hotel footprint, according to Hilton, along with an “optimized” suite room layout “for better site efficiency.”

Hilton said the Hampton prototype will include a reconfigured lobby space, with the front desk and retail shop each repositioned and a “flexible multi-use space” introduced.

The Hampton protoype’s guest rooms will include a new “multi-functional task table” along with larger windows and “optimized in-room guest storage solutions.”

There are more than 3,000 Hampton properties worldwide, according to Hilton.

[email protected] (Chris Davis)

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