Courtesy of retailer

Think of the latest TikTok aesthetic, the Vanilla Girl, as the Clean Girl’s neutral-wearing sister, the Mall Girl’s chic cousin, and the Coastal Grandmother’s closet-raiding granddaughter. While she may wear Uggs and flare leggings, she sticks to a minimalist palette of white, cream, and tan that makes it feel effortlessly chic. Perhaps that’s why #VanillaGirl has already racked up over 394 million views on TikTok.

The spring 2023 fashion trend draws inspiration from Scandi minimalism, monochrome dressing, and layer-loving It Girls like Hailey Bieber and Matilda Djerf. Everyday essentials include oversized sweaters, tan trousers, white sneakers, and vanilla-flavored lip gloss. Drawing on the nostalgia of Pumpkin Spice girls and early 2010s hipsters, no Vanilla Girl’s closet is complete without Uggs and flare yoga pants, either.

While many TikTok fashion trends come and go, expect the cozy fabrics, casual comfort, and creamy color palette of the Vanilla Girl aesthetic to stick around. And with the help of these Amazon finds, looking—and smelling—like a Vanilla Girl is as easy as clicking Add to Cart.

Check out Firstfinds to shop more of the Internet’s favorite products, including viral hits, home hacks, fashion essentials and so much more.

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Koolaburra by Ugg

Advay Slip-On Boots

Theory

Cashmere Easy Pullover

Lee

High-Rise Wide-Leg Slouch Jeans

Skylar

Vanilla Sky Eau de Perfume

ODODOS

Cross-Waist Bootcut Yoga Pants

Southern Elegance

Creme Brûlée Scented Candle

Daily Ritual

Teddy Bear Fleece Jacket

Superga

2750 Cotu Classic Sneakers

Logene

Oversized Turtleneck Sweater Dress

Summer Fridays

Vanilla Beige Lip Butter Balm

TEREA

Lexie Pleated Front Pants

Sewyer

Dainty Gold Pearl Necklace

Madewell

Northside White Tee

Athlisan

Cropped Puffer Vest

Lack of Color

Teddy Bucket Hat

Gildan

Fleece Crewneck Sweatshirt


Commerce Writer
Sarah Maberry is a Firstfinds Commerce Writer at Hearst Magazines, covering trending products in fashion, beauty, lifestyle and beyond.

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