Chiara Scelsi stars in Persol spring-summer 2023 campaign. Photo: Philip Gay

Persol, the renowned Italian eyewear brand, debuted its spring-summer 2023 campaign, which goes back to basics. With the lens of photographer Philip Gay, the campaign captures the essence of timeless elegance through striking black and white portraits.

Models Chiara Scelsi, Gemma Francis-Burnett, and Erika Blanc flawlessly embody the spirit of sophistication and style. The Persol summer 2023 collection showcases a range of frames that effortlessly exude a sense of quiet luxury.

Persol Summer 2023 Campaign

Erika Blanc appears in Persol summer 2023 campaign.
Erika Blanc appears in Persol’s summer 2023 campaign. Photo: Philip Gay

The brand focuses on clean and streamlined silhouettes rather than resorting to excessive flamboyance. This deliberate choice allows the eyewear’s innate beauty to take center stage, as it seamlessly merges with the overall aesthetic.

Gemma Francis-Burnett fronts Persol summer 2023 campaign featuring eyewear.
Gemma Francis-Burnett fronts Persol summer 2023 campaign featuring eyewear. Photo: Philip Gay

Stylist Alessia Vanini elevates the shoot, accentuating the frames’ appeal with chic blazers. Among the standout styles of the season is the Vico, which boasts a delicate metal bridge and temples. Additionally, the Jean model draws inspiration from the captivating world of moto culture.

Persol focuses on minimally chic styling for its summer 2023 collection.
Persol focuses on minimally chic styling for its summer 2023 collection. Photo: Philip Gay

Whether embracing a hint of 80s nostalgia or embracing a more contemporary vibe, Persol’s summer collection exudes an effortless cool that is hard to resist. If you’re seeking further eyewear inspiration, be sure to explore the latest collection from Carolina Herrera.

Joanna Elizabeth

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